Sustainability and E-Commerce: Relationship between Digital Marketplaces and Voluntary Market Offsetting

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Rafael Canorea-García

Abstract

Abstract:  Achieving the environmental objectives determined by United Nations in the 2030 GDS goals will be difficult. CO2 emissions are the leading causes of the greenhouse effect on the planet. Nowadays, public and private institutions are applying innovative methodologies to bring together profitability and sustainability, reducing CO2 emissions. Companies are aligning their processes to reach net-zero emissions in 2050. Each year increase number of this. Carbon credits can help companies to meet their climate-change goals. The involvement of all citizens will be an essential factor to get this challenge. For this, the Voluntary offsetting market is created. Companies and citizens will pay for their emissions based on their carbon footprint. Investment in climate-related activities to combat climate change should reach more than 5 trillion by 2030. Based on the framework described above, digital technologies should play an important role. Digital applications and digital environments have begun to emerge. That can be defined as a voluntary digital market where people and organizations can calculate and offset or sell their CO2 footprint according to their needs. There is a lot of work yet. The voluntary offsetting market needs to be transparent and credible. Compliance standards, which should be a keystone of this market, are scarce or nonexistent. The purpose is not easy. Technology can help to reach this goal. Appear a lot of digital marketplaces trading CO2 offsetting every day. We search into these websites, comparing their most essential characteristics.


DOI: https://doi.org/10.52783/rcp.1331

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